Friday, 19 October 2012

Perfectly organized


Perfectly organized
Ants broadcast their news with chemicals. Every ant that needs to get a message receives it like rain falling from the sky. Nothing is lost in translation.

Because the message arrives with no missing pieces the ants can act immediately on what they learn. They don’t need to hit reply all, or call back to hear more. And they never get left out of an important meeting.

People are studying how ants send and absorb information so we can apply their system to everything from announcing school closings to organizing groups that can talk less and do more.

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